>> Mary-Kate and Ashley fragrances are not selling well?

December 2nd, 2004 - General

Here's an interesting report that alleges that the new Mary-Kate and Ashley Olsen fragrances are not selling well. One article is not proof but...

Consumers Turn Up Noses at Celebrity Scents Industry analysts say that naming a scent for a celebrity is no guarantee that a perfume will take off. In recent years, failed fragrances by such marquis notables as Shaquille O'Neil, Elton John and the Olsen Twins have disappeared from cosmetic counters and drugstore shelves after consumers, particularly teen shoppers, turned up their noses at them. Success, says scent scientist Branson Dray, who has designed perfume bottles for celebrity fragrances for Cher and Derek Jeeter, depends on three ingredients. "You need an appealing scent and a star with a following, but that audience has to want to smell like the star," says Dray.
Would anyone who has tried it care to comment? Did you like it? Did your friends/boyfriends like it?

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  • I know…. im looking for jasmine spice as well. i loved it and it was my signiture. i decided to change it up for a bit and when i went back to it it was no where to be found. i will buy it in bulk off the internet if i have to. help!!!

    miranda — August 27, 2009 @ 9:30 am

  • they smell so goood! i love the jasmine spice one! im wearing it right now! my friend had it and i kept spraying it till she got a headache! it smells great!! does anyone kjnow where to find itt?? please HELP! i want ti sooo badlyy! haha.

    Anonymous — August 18, 2009 @ 11:16 pm

  • I loooove the pink bottle of NYC coast to coast!! It smells SOOO good but I can’t find it at stores anymore. I’ve looked at several. :(!!

    Shelley — April 30, 2008 @ 11:22 am

  • My daughter has a friend that has a bottle of Two, she loves it and I love the smell also. I have gone to CVS, Walgreens and Walmart looking to buy it for myself and no one has it. They were all sold out of it. So much for the comment about there product not selling well.

    Fawn — September 17, 2007 @ 1:26 am

  • I have coat to coast nyc it smells really good i love it!:) :wink: :lol:

    Pc — September 1, 2007 @ 9:28 am

  • Hello,
    I just bought the Mary Kate and Ashley perfume. It smells sooooooo nice. I bought the limited edition MKA Malibu Style, the purple bottle. I also like the long yellow bottle, but it was sold out at the store.
    It smells great. I will be buying more of your perfumes this week.

    Sherry — September 18, 2006 @ 1:29 pm

  • :razz: :grin: :eek: :wink: :lol:

    Anonymous — July 22, 2006 @ 4:24 am

  • I love Mary Kate and Ashley Two!!!! I bought it twice already and decided this will be my signature perfume. I love the smell, its classy and the scent is not overpowering. I also love the fact that it comes with a lotion, and it does not cost much. Unfortunately, from where i last bought it they were no longer selling your perfumes. I scanned several malls and all said the same. Why are you no longer shipping it here in the Philippines? Im seriously considering of buying the perfume online! I’m hooked! Mary Kate and Ashley please continue making these perfumes and please continue to market those here in Asia, especially in the Philippines! You girls rock!

    Marykate and Ashley Fan — May 4, 2006 @ 10:34 am

  • MARYKATE AND ASHLEY OLSEN I HOPE YOU GIRLS HAVE A HAPPY HALLOWEEN. EVERYBODY WANTS YOU TO KEEP MAKEING TV APPERANCES AND DO INTERVIEWS AND APPEAR ON TV SHOWS. COULD YOU WRITE TO ON YAHOO.COM?

    MIKE — October 29, 2005 @ 11:33 pm

  • MARYKATE AND ASHLEY OLSEN YOUR PERFUMES ARE GREAT I BUY IT FOR MY GIRL FRIEND. I AM A VERY VERY BIG FAN OF THE BOTH OF YOU GIRLS LOVE YOUR WEB SITE AND ALL THE LIVE VIDEOS YOU GIRLS MAKE FOR THE WEB SITE COULD YOU GIRLS WRITE TO ME ON YAHOO.COM?

    MIKE — October 28, 2005 @ 8:30 pm

  • MARYKATE AND ASHLEY OLSEN THE LIVE INTERVIEW OF THE BOTH OF YOU INTERVIEWING EACH OTHER IS VERY CUTE LOVE ALL YOUR LIVE VIDEO CLIPS AND ALL YOU PICTURES LOOKING FOR NEW PICTURES ALSO I LOVED THE LIVE INTERVIEW YOU GIRLS DID AT MUCH MUSIC.

    MIKE — October 20, 2005 @ 8:31 pm

  • MARYKATE AND ASHLEY OLSEN I LOVE ALL THE LIVE VIDEO CLIPS YOU GIRLS MAKE ALSO I LOVE YOUR WEB SITE IT IS GREAT.

    Anonymous — October 18, 2005 @ 9:40 pm

  • MARYKATE AND ASHLEY OLSEN WILL YOU GIRLS STILL DO TV APPERANCES AND DO TV SHOWS?

    MIKE — October 16, 2005 @ 12:45 am

  • MARYKATE AND ASHLEY OLSEN PLEASE MAKE MORE OF YOUR PERFUMES AND MAKE TV APPERANCES I LOVE YOU GIRLS AND EVERYTHING YOU DO MARYKATE AND ASHLEY OLSEN YOU ARE MY NUMBER 1 FAN

    MIKE — October 6, 2005 @ 10:01 pm

  • I wants to buy everything they have maked if just the things was selling here where i live !

    Simone — August 14, 2005 @ 1:28 am

  • Ohh!! MaryKate and Ashley fragrances are great especially the MKA coast to coast L.A and MKA #two.They”ll smells flowery and floral.And those fragrance are not strong.It is only mild everytime I wear it.And I can’t stop smelling those coz they are really smelly.And when I spray it, the scent of it stills there so thats why i really love those.And also they are not so expensive to buy than the other designers fragrances.Pls. make more of those:grin:

    Comment By: Lawrence- 8/7/2005 @ 12:45a.m

    Anonymous — August 7, 2005 @ 3:11 pm

  • MY GIRL FRIEND LOVED THE PERFUME MEN LOVE TO SMELL IT ON A GIRL EVERY GIRL BUYS IT. IT IS GREAT DOSE EVERY ONE AGREE WITH ME?MARYKATE AND ASHLEY OLSEN COULD YOU ANSWER ME BACK ON YAHOO?

    MIKE — July 23, 2005 @ 10:06 pm

  • marykate and ashley olsen perfumes are great i love it on a girl my girl loves it to everyone agree with me.

    mike — July 12, 2005 @ 8:12 pm

  • I LOVE MARY-KATE AND ASHLEY AND I LOVE THERE FRAGRANCES!!!! THERE SOOO AWESOME!!!! THERE MY IDOLS!!!!!!!!!!!!!

    Laura — May 26, 2005 @ 6:30 am

  • i am a 26 year old with a very sensitive nose. i used to wear victoria’s secret azurine- then it was discontinued. i have been looking for another lightweight scent that i really like and lo and behold i found THREE! i love coast to coast LA (my absolute fave) but ill also wear coast to coast NYC and MKA #2. i rotate and sometimes mix these three and people are always asking what i am wearing!

    thorny — May 23, 2005 @ 8:26 pm

  • I WOULD BUY MARYKATE AND ASHLEY OLSEN PERFUMES FOR MY GIRL FRIEND IT SMELLS GREAT I LOVE THE PERFUME ON MY GIRL FRIEND.

    MIKE — May 10, 2005 @ 8:34 pm

  • I LOVE MARYKATE AND ASHLEY OLSEN PERFUMES ON A GIRL I DO BUY IT FOR MY GIRL FRIEND KEEP MAKING YOUR PERFUMES IT SMELLS GREAT. AND CLOTHINGLINE TO ALSO YOUR FURNITURELINE.

    MIKE — May 9, 2005 @ 8:48 pm

  • I HAVE A FRIEND SHE BOUGHT THE MARYKATE AND ASHLEY OLSEN PERFUMES SHE LOVED IT

    Anonymous — May 4, 2005 @ 9:34 pm

  • YOUR PERFUMES SELL GREAT MY GIRL FRIEND LOVES THE PERFUME AND ALL YOUR OTHER PRODUCTS PLEASE MAKE MORE EVERY GIRL LOVES YOUR PRODUCTS A MAN LOVES MARYKATE AND ASHLEY OLSEN PERFUME ON A GIRL.

    Anonymous — April 30, 2005 @ 10:14 pm

  • MY GIRL FRIEND TRYED YOUR PERFUME AND SHE LOVED IT IT SMELLED GREAT. GREAT PERFUME GIRLS KEEP YOUR PRODUCTS COMING.

    Anonymous — April 16, 2005 @ 11:30 pm

  • MARY KATE AND ASHLEY OLSEN I HOPE YOU KEEP MAKEING YOUR PRODUCTS AND MAKE MORE YOUR PERFUMES SELL GREAT.

    Anonymous — April 13, 2005 @ 10:14 pm

  • I actually tried the Coast to Coast scent on about 2 hours ago and I liked it. I can still smell it but it’s not overpowering.

    Anonymous — April 10, 2005 @ 5:26 am

  • I WOULD BUY MARYKATE AND ASHLEY OLSEN PERFUMES FOR MY GIRL FRIEND ALSO YOUR PERFUMES SMELL GREAT IF YOU GIRLS MADE AFTERSHAVE LOTION FOR MEN I WOULD BUY IT IN A MINUTE. YOUR PERFUMES ARE GREAT.

    Anonymous — April 3, 2005 @ 10:50 pm

  • Thanks Leslie.

    Ok that’s one vote for smelling like an Olsen. :) Any more?

    Michael Shipley — December 3, 2004 @ 6:21 am

  • They were still selling the scents at Target when I was there last week. I hadn’t intended to buy them, but for fun, I tested them out to see how they smelled, and I actually liked the Jasmine Spice (MKA One) enough to buy it. Everyone I’ve asked liked it as well. *shrug*

    Leslie — December 3, 2004 @ 4:46 am

  • I’d buy it just to collect them.

    Michael Shipley — December 2, 2004 @ 5:23 pm

  • I WOULD BUY THEIR FRAGRANCES IN NO TIME,BUT I AM A MALE.

    J — December 2, 2004 @ 5:18 pm

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